Cara Lumen, The Vision Distiller

What better way to earn passive income than through the sale of your very own digital products. They are easy to do and once completed, are available on your web site 24/7 ready and willing to be purchased by the visitors to your web site.

Signature Information Products
Build Your Reputation as an Expert!

When people come to your web site and see the products you have created they know you know what you are doing. You are instantly seen as an expert! What better way to build your credibility than through your very own series of information products.

Signature Information Products
Build a Strong Marketing Funnel

You need to have a step-by-step process by which the visitors to your web site can get to know you and your services. What better way than an value-packed information product they can quickly download for a small investment. Whether you need a strong min-ecourse for your opt in box, a topic specific e-book or a complete home study course, I can guide you through the steps from start to finish and save you time and money in the process!

Signature Information Products You Can Create

• Web Page Content
• E-magazines
• Articles for syndication
• E-book content
• Talks
• Teleclasses
• CD label copy
• Blog content
• Radio interviews
• Opt in offerings
• Mini-ecourse
• E-courses
• Videos

Whether we start from scratch with a vague idea, or work to strengthen words you have already written, the final outcome is enticing, comprehensive, clearly communicated and motivating content.

Make Your Point!

Part of my Vision Distiller Mentor Coaching is to help you focus your ideas and narrow them down into the specific points you want to make, whether it is a web page, an article or an e-magazine. We work with your target audience, we research their needs and desires, and together we decide which of those needs and desires you will meet in your offering. One of my strong points is lasering in on the important core content.

Copy Writing

Writing for the web has its own unique style and rules. Readers scan. Copy must capture their eye and reach their emotions. Without emotion there is no decision. I can help strengthen your copy concept and content.

You Write, I Strengthen

You search your heart for the words and phrases that express your offering. Then we work together to strengthen and clarify your content. This may take the form of a phone coaching session, or exchanged e-mailed comments.

Step by Step to Magnetic Signature Product Development

I coach you through all the steps necessary to create your signature product.

• Needs Assessment
• Project planning
• Managing Work
• Content strategy
• Draft Assessment
• Packaging
• Audio & Visual Concepts
• Self Publishing
• Fulfillment
• Copy Writing Sales Pages
• Marketing your product Off line and on line
• Affiliate programs
• Professional Resources for every aspect
• Sales page to launch the product

I do not write your product for you, I do help you strengthen what you write and teach you the reasons behind my suggested changes so you can repeat it in other products.

What it takes to Get Started

The number of coaching sessions depends on the size of your project. An ebook, for instance will take about eight sessions and includes a mangetic sales page from which to launch it. Each session includes a 55 minute coaching call, and a half hour of additional time spent reviewing content and offering feedback by email. Additional content review time is billed separately. We work at intervals that fit your ability to compete each step.